Discursa -- Arabic Intelligence

Topic Tracking & Discourse Analysis Report

the 63rd Damascus International Fair
Topic TrackingFull Tier
Generated 03 September 2026 · 2332 items analysed
Contents
01
Executive Summary
The conversation in brief -- what is happening and why it matters.
02
Key Findings
The most important things to know before reading the full analysis.
03
Analysis
What the data shows across sentiment, stance, themes, time, audience, and platform.
04
Risk & Signals
Signals that may require a response, ranked by severity.
05
Conclusions
What the data means for the client and what to prioritise.
G
Glossary & Methodology
Definitions of all analytical terms and a plain-English description of the methodology.
01
Executive Summary
The conversation in brief -- what is happening and why it matters.

This report analyses 2,332 items (2,317 comments and 15 posts) collected from Facebook.

the 63rd Damascus International Fair · 03 September 2026 · 2026-W35 → 2026-W36 · 2,332 items (2,317 comments · 15 posts) ·facebook
Mixed sentiment toward the 63rd Damascus International Fair -- 35% negative, driven by real concerns in this conversation that need addressing.
Overview

33% of all analysed items (comments) express an ANTI stance, with commenters describing the fair as a place of "immorality and debauchery" or a waste of funds. 17% of all analysed items (comments) express a PRO stance, arguing that art and concerts provide a necessary space for joy and recovery. 61% of the analysed items (comments) focus on Counter Narratives (arguments made against the subject), while 56% of the analysed items (comments) use a Controversy framing (how people present the issue) to highlight the conflict. This audience consists of 2317 comments under 15 posts from the Damascus International Fair and the Syrian Ministry of Culture pages.

2,332
Items Collected
15 posts · 2,317 comments
Neutral
Dominant Sentiment
32.8%
ANTI Stance
Data Completeness
  • Data collected from a single platform (facebook only). Cross-platform comparison is not available for this report.
  • 16 items carry no platform value and are left out of the platform breakdown; they are counted everywhere else.
  • 16 items (15 posts and 1 comment) published by the subject’s own accounts carry no sentiment or stance in this report: they are the subject speaking, not the audience responding. They remain in the 2,332-item total, so every percentage here is a share of all collected items. Everything written by other people is counted normally.
02
Key Findings
The most important things to know before reading the full analysis.
KF-001
Majority of stanced items express opposition to the event
Among the 56% of items that took a stance, 58% of the analysed items (comments) that took a stance are ANTI. This is reflected in the overall dataset where 33% of the analysed items (comments) are ANTI.
The event is facing significant active hostility from a substantial portion of the engaging audience.
HIGH Confidence
KF-002
Counter Narratives dominate the conversation
The top signal category identified in the dataset is Counter Narratives, appearing in 61% of items. This indicates that the majority of the discourse is focused on challenging the official narrative of the event.
Official messaging is being systematically contested by the audience rather than accepted.
HIGH Confidence
KF-003
Controversy is the primary rhetorical framing used
The most prevalent framing is Controversy, utilized in 56% of items. Fragmented Discourse is the second most common framing at 25%.
The conversation is characterized by conflict and dispute rather than constructive or neutral discussion.
HIGH Confidence
KF-004
High authenticity risk detected in the dataset
The authenticity risk for this set of 2,332 analysed items (comments) is rated as HIGH. This suggests the presence of coordinated activity or non-organic engagement.
The volume of opposition may be amplified by artificial means, requiring cautious interpretation of the sentiment.
HIGH Confidence
KF-005
Levantine dialect is the primary medium of communication
56% of items are written in Levantine dialect, while 35% use Modern Standard Arabic. This indicates a predominantly regional linguistic profile among commenters.
The discourse is rooted in local vernacular, suggesting the conversation is driven by people with direct regional ties.
HIGH Confidence
KF-006
Sentiment is predominantly neutral across all items
Neutral sentiment is the most common, accounting for 47% of the analysed items (comments) (1103 items). Negative sentiment follows at 35% of the analysed items (comments), while positive sentiment is the lowest at 17% of the analysed items (comments).
While a plurality of the audience remains neutral, the negative sentiment significantly outweighs the positive.
HIGH Confidence
KF-007
Opposition is higher on the event's own page than the ministry's
Among items that took a stance at the Damascus International Fair source, 60% were ANTI. At the Syrian Ministry of Culture source, 52% of items that took a stance were ANTI.
The event's direct promotional channel is experiencing higher levels of concentrated opposition than the government ministry's page.
HIGH Confidence
KF-008
Engagement is limited to a small number of posts
The dataset consists of 2317 comments reacting to only 15 posts from 2 sources. This indicates a high volume of commentary concentrated on a very small number of original threads.
A few specific posts acted as lightning rods for the vast majority of the community's grievances.
HIGH Confidence
02.Q
Verbatim Quotes
Representative posts translated into English, selected for clarity and diversity.

The following posts were selected to represent the range of voices, dialects, and sentiments active in this dataset. They are reproduced as collected; no content has been altered.

English translations generated by AI. The original text is shown below each translation, in whatever language it was written.

#1
EN
my problem with you is your creed, but that doesn't mean I force mine on you as you claimed—that is a straw man fallacy. I have two issues: first, regarding creed, I cannot force you or even harm you with words (I apologize for calling you 'marked'). Second, and more importantly, your politics seem to follow Western secularism, which equates all religions and prioritizes individual freedom over divine authority, ignoring spiritual harm and the afterlife. Liberalism is merely a byproduct of secularism.
AR
أنا مشكلتي معك بعقيدتك، بس مو معناها أجبرك على عقيدتي كما تقوّلتَ علي.. هذه مغالطة رجل القش. عندي مشكلتين معك: الأولى: بالعقيدة، بنفس الوقت مو مسموحلي أجبرك على شي، ولا حتى أؤذيك ولو بالكلام.. وأنا أعترف بخطئي بنعتِك بـ"المرشوم"، سأعدّل تعليقي الآن فورًا إن شاء الله. الثانية (وهي الأهم): في السياسة.. أنت فيما يبدو لي أنك تتقلّد السياسة الوَضْعية الغربية، التي تساوي بين الناس دينيًّا، فيتساوَىٰ بذلك عابد الفأر وعابد الله! بذريعة "أنت حر ما لم تضر"، والضرر هنا -وفق سياستك- هو الضرر الدنيوية البَدَني فقط، دون مراعاة الضرر النفسي و/أو مصيرك في اليوم الآخِر.. وهذه التي يسمونها بـ"الليبرالية"(وقد أفردتُ لها منشورًا مستقلًا في صفحتي). فكرة الليبرالية هي إعطاء الحرية قيمة فوق أي شيء آخر بمَن فيهم رب العزة -ﷻ- !! فيمكنك أن تسبَّ الله أو تعبد إبليس أو تمارس أقصَىٰ درجات الكُفْر..
Comment · MSA · ANTI stance toward Liberalism · NEUTRAL sentiment · facebook
#2
EN
Our dear sister, I understand your point, but allow me to tell you it is wrong. Worship of God does not conflict with enjoying life's blessings, but music is forbidden because it causes psychological and mental instability, leading to depression and suicide. Religion is a science; just as you obey a doctor, you must obey a scholar without debate. Islamic knowledge built civilizations and made Arabs leaders of the world.
AR
اختنا الكريمة وصلت فكرتك بس اسمحيلي قلك أنها خاطئة أولا الله سبحانه وتعالى خلقنا لعبادته وتوحيده وهذا موجود بالقرآن يعني كل شيء بالحياة يتعارض مع عبادة الله سبحانه وتعالى يجب تركه ، لكن هل عبادته وحده سبحانه وتعالى يتعارض مع الاستمتاع بالحياة واللهو واللعب والبناء والتنعم بالنعم ؟ اكيد لأ بكل تأكيد عبادة الله عز وجل لا تتعارض ابدا نستطيع أن نبني ونعمر ونتنعم بالنعم مع عبادة الله ، الله سبحانه وتعالى حرم شيء لكنه اباح اشياء أخرى تسد عنه حرّم سبحانه الخمر لكنه سبحانه وتعالى ترك عشرات المشروبات لنا لنشربها حرّم سبحانه لحم الميتة والخنزير لكنه سبحانه وتعالى ترك عشرات أنواع اللحوم لنا وكذلك كل الأمور هكذا تقاس بالنسبة للأغاني، الإسلام حرمها لأنها تؤدي إلى اضطرابات نفسية وعقلية للإنسان كيف ذالك ؟
Comment · Levantine · ANTI stance · NEGATIVE sentiment · facebook
#3
EN
The user shares a Hadith from Sahih Bukhari where the Prophet Muhammad permitted singing and cultural performances during Eid, despite objections from Abu Bakr. The accompanying commentary emphasizes that expressing joy during holidays is a religious rite and that Islam allows for lawful entertainment and recreation to refresh the soul.
AR
دَخَلَ عليَّ رَسولُ اللهِ صلَّى اللهُ عليه وسلَّم وعِندي جاريَتانِ تُغَنِّيانِ بغِناءِ بُعاثَ، فاضطَجَعَ على الفِراشِ، وحَوَّلَ وجهَه، ودَخَلَ أبو بَكرٍ، فانتَهَرَني وقال: مِزمارةُ الشَّيطانِ عِندَ النَّبيِّ صلَّى اللهُ عليه وسلَّم! فأقبَلَ عليه رَسولُ اللهِ عليه السَّلامُ فقال: دَعْهما، فلَمَّا غَفَلَ غَمَزتُهما فخَرَجَتا، وكان يَومَ عيدٍ، يَلعَبُ السُّودانُ بالدَّرَقِ والحِرابِ، فإمَّا سَألتُ النَّبيَّ صلَّى اللهُ عليه وسلَّم، وإمَّا قال: تَشتَهينَ تَنظُرينَ؟ فقُلتُ: نَعَم، فأقامَني وراءَه، خَدِّي على خَدِّه، وهو يقولُ: دونَكُم يا بَني أرفِدةَ. حتَّى إذا مَلِلتُ، قال: حَسبُكِ؟ قُلتُ: نَعَم، قال: فاذهَبْي.
Comment · MSA · PRO stance · POSITIVE sentiment · facebook
#4
EN
I don't even use it, so I don't know why you bring it up. Scholars don't invent things; we must worship God and follow the Prophet's Sunnah. Laypeople cannot understand the Quran or Sunnah because we are 'Arabs' in name only. Therefore, scholars who master Arabic are the ones qualified to analyze and forbid. You cannot interpret verses based on your own understanding; that is incorrect. We cannot abandon scholars because religion and Sharia are not simple.
AR
بالنسبة للذكاء الاصطناعي انا ما عندي تطبيقه اصلا ما بعرف شو خطر لك تجيبي سيرته العلماء ما اخترعوا شيء من عندهم نحن المسلمين مطلوب منّا عبادة الله وتوحيده واتباع سنة المصطفى المتواترة عنه صلى الله عليه وسلم العوام لا تسطيع فهم القرآن ولا حتى فهم السنة لأننا اسمنا عرب بالإسم فقط لذلك جل علماء الإسلام متعلمون اللغة العربية ومتقنين جميع اجزائها وهم أهل للتحليل والتحريم انا قلت ان الشريعة علم كبير وعظيم جدا وانتِ تفسري آية من كتاب الله سبحانه وتعالى على حسب فهمك هذا لا يصح اختي الكريمة قد يكون كلامك صحيح، لكن تفسر الآيات والأحاديث يكون من علماء ومفسرين قضوا عمرهم بين الكتب لأننا نحن ناخذ الآية كما هي لكن العلماء ينظرون إلى سبب نزولها وبمن نزلت وهل منسوخ حكمها أم لأ وهل يوجد حديث أو آية آخرى تعارضها هذا كله ينظرون له العلماء من أجل استخلاص الأحكام الشرعية يعني مو جايبين شيء من عقولهم طيب انتِ بتقولي اخترعوا محرمات من عندهم طيب مع الاحترام الشديد الك انتِ ما تملكين من العلم حتى تشككي بعلمهم ؟
Comment · Levantine · PRO stance toward Authority of religious scholars (Ulama) · NEUTRAL sentiment · facebook
#5
EN
excuse me... do you only remember God when it comes to music, songs, and entertainment? What about the stories of injustice, slavery, exploitation, paying people peanuts, and exploitation in rents, work, and marriage? Do you not remember God then? Or the failure to help widows, orphans, and the vulnerable? Only when you see a song do your sermons appear and you misplace holy verses? Syria is diverse, and the party-goers are known; they weren't in the mosque, yet this is exaggerated as if it's the greatest of sins.
AR
عدم المواخذة.... ما بتتذكروا الله... غير بالموسيقى و الاغاني و اللهو؟؟؟؟ قصص الظلم و الاستعباد و الاستغلال و تشغيل الناس بتراب المصاري و الاستغلال بالايجارات و العمل و الزواج.... هي ما بتتذكروا فيها الله؟؟؟؟ طيب عدم مساعدة الأرامل و الايتام و اللي هنن مستضعفين و لازمهم دعم..... هدول كمان ما بتتذكروا فيهم الله؟؟؟؟ بس اذا شفتوا غنية... بتطلع كل مواعظكم؟؟؟ و بلتزقوا آيات كريمة في غير موضعها؟؟؟؟ و من المعروف انو سوريا بلد متنوع... و جماعة الحفلات معروفين... اكيد ما كانوا بالجامع وراحوا عالحفلة.... و مع ذلك تضخيم للأمر و كأني أكبر الكبائر؟؟؟؟؟
Comment · Levantine · ANTI stance · NEGATIVE sentiment · facebook
#6
EN
I believe that holding a concert by Marwan Khoury or others at the Damascus International Fair is welcome, and I support the presence of concerts and art in Syria. While objectors have the right to their reasons, people also have the right to find joy and recovery in art. Our differences over a concert should not lead to conflict or accusations of treason among Syrians. Syria, after years of pain, deserves music and a return to normal life.
AR
أرى أن إقامة حفل مروان خوري أو غيره في [name] أمرٌ يستحق الترحيب، وأنا من المؤيدين لإقامة الحفلات والفن في سوريا. ومن حق المعترضين أن يطرحوا أسبابهم، كما من حق الناس أن يروا في الفن والحياة مساحةً للفرح والتعافي. لا أعتقد أن اختلافنا حول حفل فني يجب أن يتحول إلى خلاف بين السوريين أو إلى تخوين لهذا الطرف أو ذاك. سوريا التي عاشت سنوات طويلة من الألم، تستحق أيضاً أن تسمع الموسيقى وتحتفل وتستعيد شيئاً من حياتها الطبيعية. الحفل ليس مجرد أغنية ومسرح؛ إنه رسالة بأن الحياة تستطيع أن تعود رغم كل ما مررنا به. فلنختلف في آرائنا، لكن لنجعل اختلافنا أكثر جمالاً من أن نفسد على بعضنا لحظة فرح
Comment · MSA · PRO stance · POSITIVE sentiment · facebook
#7
EN
stop it. You claim to be educated, yet you are arrogant and rude to others. Having a degree doesn't make one a scholar or polite in debate. Why bring someone's father into this? You act like an 'influencer' from behind a phone. I advise you to spread the Prophet's ethics through kindness and gentleness, not arrogance. Your style pushes people away from religion; return to the Prophetic biography to learn how to treat people with compassion.
AR
وقف يا متعلم شو هل كم الغرور ال عندك عم تقول متعلمين واصحاب شهادات وكنت عم تقله للزلمة دكتور غصب عن ال خلفك ويطلع معك حكي اكبر من هيك ... هاي اخلاق النبي صلى الله عليه وسلم وهي اخلاق وكلام مثقف لكن انا واعي عارف ان مش كل مين حمل الشهادة صار عالم او واعي او حصل على الادب في النقاش شو خص والده تجيب سيرته؟ اذا انت متعلم وتعرف تدير النقاش...وشو يعني اغنياء مغرور اذا معك قرشين وعامل حالك مؤثر بمين مؤثر كومنتات ورا الجوال؟ نصحتك روح عمول صفحة انشر فيها اخلاق النبي صلى الله عليه وسلم حبب الناس بالدين جيبهم للطاعة باللين بدون فظاظة وتعالي وسيرة الوالدين...نرجع لموضوع انو ربنا اكرمنا بالنصر ولو جاء النبي صلى الله عليه وسلم مثالك اصلا مغلوط وكانك جايب مشهد تمثيلي بدك تخجل الناس او تفحمهم...رجاع للدعوة الاسلامية كيف انتشرت باللين والرفق وكان عليه الصلاة والسلام كل ما وجدوه الاعراب واليهود واصحاب القلوب الجاحدة يعاملهم باللين صلى الله عليه وسلم دخلو بالظين افواجا...
Comment · Levantine · ANTI stance · NEUTRAL sentiment · facebook
#8
EN
For three years, the people of the Levant prayed for deliverance from tyranny. Now that God has granted victory, is the first sign of gratitude a concert and a singer at the Damascus International Fair? Victory is a blessing that requires obedience, not distraction. We must ask: what did we learn from our suffering? It is a great failure to turn a long-awaited blessing into a gateway for disobedience.
AR
منذ ثلاث سنوات، كنتم يا أهل الشام تتضرعون إلى الله بكل عملٍ صالح، وتتبرؤون من كل معصيةٍ وإثم، وتسألونه أن يرفع عنكم البلاء، ويخلّصكم من الطاغية، ويفرّج عنكم ما نزل بكم من كرب. ثم مكّن الله لكم، وآواكم، ونصركم، وأزال عنكم ما كنتم تستغيثون بالله للخلاص منه. فماذا كانت أولى صور شكر هذه النعمة؟ حفلٌ غنائي ومطربٌ يصدح بالأغاني في [name]! يا أهل الشام، إن النصر نعمة، والنعمة تحتاج إلى شكر، وأعظم الشكر أن تُستعمل في طاعة الله، لا أن تكون أول مظاهر التمكين فيها ما يجرّ إلى اللهو والغفلة. قال الله تعالى: ﴿الَّذِينَ إِن مَّكَّنَّاهُمْ فِي الْأَرْضِ أَقَامُوا الصَّلَاةَ وَآتَوُا الزَّكَاةَ وَأَمَرُوا بِالْمَعْرُوفِ وَنَهَوْا عَنِ الْمُنكَرِ ۗ وَلِلَّهِ عَاقِبَةُ الْأُمُورِ﴾.
Comment · MSA · ANTI stance · NEGATIVE sentiment · facebook
#9
EN
Mustafa Al-Athari: 'And that He it is who makes laugh and weep' — laughter and joy are emotions that the Quran acknowledges in humans (An-Najm: 43). In the Hadith, the Prophet ﷺ saw the Abyssinians playing in the mosque on Eid and allowed Aisha to watch them, which is clear evidence of space for entertainment and joy. He also said, 'Every people have a festival, and this is our festival.' He even joked with his companions and family, and was not always in a state of frowning or sadness.
AR
﴿وَأَنَّهُ هُوَ أَضْحَكَ وَأَبْكَى﴾ — فالضحك والفرح من المشاعر التي أقرّ القرآن بوجودها في الإنسان. (النجم: 43) وفي الحديث أن النبي ﷺ شاهد الأحباش يلعبون في المسجد يوم العيد، وترك عائشة تنظر إليهم، وهذا دليل واضح على وجود مساحة للترفيه والفرح. وفي العيد قال ﷺ: «إن لكل قوم عيدًا، وهذا عيدنا»، وكانت أجواء العيد تتضمن اللعب والإنشاد والفرح. بل إن النبي ﷺ داعب أصحابه وأهل بيته، ولم يكن طوال الوقت في حالة عبوس أو حزن
Comment · MSA · PRO stance · POSITIVE sentiment · facebook
#10
EN
He was buried on the same day; meaning his stomach didn't bloat or rot. Go learn your religion properly before you come and speak. They left him to rot and started fighting over the Caliphate. What was Dahyah doing in bed between them? Do they like the trio? You told me 11, it's too much, you donkey. An 11-year-old is a child, you animal; would you accept your sister being with a 52-year-old? Not strange for you. And remind me, what was she doing in the desert with Safwan? Did she breastfeed him five full times?
AR
بنفس اليوم اندفن يعني ما انتفخ بطنه وعفن رسولك صلعم روح اعرف دينك منيح بعدين تعال احكي. تركوه يتعفن وصاروا يتخانقوا عالخلافة ودحية شو كان يعمل بالفراش بالنص بيناتون؟ بيحبوا الثلاثي صلعم وعيشة؟ قلت لي 11 اي صارت كبيرة ولي على آمتك شو جحش 11 سنة طفلة هي يا حيوان يا شر موط بتقبل اختك تنتا ك وهي عمرها 11 سنة والي بيني كها عمرو 52 سنة مو غريبة عليكم الشر مطة اكيد بتقبل وذكرني شو كانت عم تعمل بالصحرا مع صفوان؟ رضعته خمس رضعات مشبعات؟
Comment · Levantine · NEUTRAL sentiment · facebook
#11
EN
this is a flimsy excuse. Since when was our goal to please others? If we follow democratic laws, Syria is majority Muslim; majority votes should be implemented regardless of opposition. You say victory is from God, yet you promote disobedience to Him under the guise of diplomacy. Muslims didn't bring singers and dancers when building their states. It is sad to see your reasoning; the former regime imposed rape and death, while I seek justice and the ability to practice religion without fear.
AR
حجة واهية منذ متى كانت غايتنا ارضاء الاخرين ثم لو قسنا على القوانين الوضعية وبالديمقراطية فسوريا غالبيتها شعب مسلم واي قرار في اي دولة حتى يتم تنفيذه يجب ان يصوت عليه اغلبية البرلمان وهناك من يعترض ولكن ما ان يتم تصويت الاغلبية عليه نفذ القرار ولا اعتبار لمن عارض . تقولين النصر جاء بفضل الله اولا ..جيد جدا هل طبقتي شكر الله عمليا ام انك تروجين لمعصيته بحجة يجب علينا ارضاء الاخرين حتى لو كان ذلك يسخط ربنا علينا قال نبينا الكريم (قَالَ رَسُولُ اللَّهِ صَلَّى اللَّهُ عَلَيْهِ وَسَلَّمَ : ( مَنِ الْتَمَسَ رِضَى اللَّهِ بِسَخَطِ النَّاسِ ، رَضِيَ الله عَنْهُ ، وَأَرْضَى النَّاسَ عَنْهُ ، وَمَنِ الْتَمَسَ رِضَا النَّاسِ بِسَخَطِ اللَّهِ ، سَخَطَ اللَّهُ عَلَيْهِ ، وَأَسْخَطَ عليه الناس ) تقولين يجب ان يكون هناك موازنة بين بناء الدولة ودبلوماسية..
Comment · MSA · ANTI stance · NEGATIVE sentiment · facebook
#12
EN
Saif al-Din, state-building differs from personal perspectives or religious convictions. You are facing 20 million people in a highly diverse land. Victory came first by God's grace, then through the intelligence and diplomacy of the leaders. We suffered under the defunct regime when it imposed a single identity and restricted religious activities; therefore, we must embody the freedom we demanded and not seek to ban activities others prefer. Simply... freedom.
AR
بناء الدولة يختلف عن المنظور الشخصي او القناعة الشرعية للشخص المف انت امام ٢٠ مليون نسمة من البشر في بلاد متنوعة أشد التنوع والنصر جاء بفضل الله تعالى أولا ثم بذكاء وحنكة القادة وقدرتهم على الموازنة السياسية والدبلوماسية وكذلك بناء الدولة يتطلب موازنة وذكاء الفكرة اننا كما كنا نتأذى من النظام البائد حين كان يفرض علينا لونا واحدا وهوية واحدة من الفن الهابط أو المنع والتضييق للنشاطات الدينية الملتزمة فعلينا أن نتمثل حريتنا التي طالبنا فيها ولانطالب بمنع البقية من النشاطات التي يفضلونها ببساطة ... حرية
Comment · MSA · PRO stance toward Freedom of cultural and religious expression · POSITIVE sentiment · facebook
#13
EN
These Sufis in the mosques agree with us in fighting corruption and obscenity... because the idea of Sufism is fundamentally asceticism regarding permissible things, so what about the forbidden? As for the common Muslims, in creed, they are neither Ash'aris, Salafis, Maturidis, nor Mu'tazilites... they are on a simple innate nature (God exists and is pointed to above... just simple things like that). Regarding behavior, they are not committed—regrettably—but they are also not opposed to the committed ones like you.
AR
هذول الصوفية اللي بالجوامع متفقين معنا بمحاربة الفساد والخَنَا والمَجون.. لأنو فكرة التصوف أصلًا هي الزهد في المباحات، فما بالك بالمُحرَّمات؟ وبالنسبة لعوام المسلمين فهم (في العقيدة) ليسوا أشاعرة ولا سلفية ولا ماترودية ولا معتزلة.. هم على الفطرة البسيطة(الله موجود ويُشار إليه للأعلى.. بس هيك شغلات بسيطة). أما بالنسبة للسلوك، فهم ليسوا ملتزمين -مع شديد الأسف-، لكنهم أيضًا ليسوا معارضين للملتزمين مثلكم
Comment · Levantine · PRO stance · NEUTRAL sentiment · facebook
#14
EN
Providing means for disobedience under the guise of diversifying human choices stems from a lack of conviction in God's commands. There is no 'choice' when it comes to God's orders. It is strange that people accept state laws, like visas and traffic rules, for the sake of society, yet they frame the spread of immorality and its venues as 'freedom' and a form of civilization and openness.
AR
توفير سبل المعصية من باب تنوع اختيارات البشر أصله عدم الاقتناع بأوامر الإله الذي يعاقب من يعصيه .. ​فلا اختيارات مع أوامر الله .. ومن يفعل فهو بين المستحل أو مرتكب كبيرة الإصرار على المعصية مع العلم بأنها حرام .. ​فالمسلم ليس حرا .. لأن العبد ليس حرا .. ​والعجيب أنهم يأخذون قوانين الدول كالتأشيرات والضرائب والقوانين الدولية حتى قوانين المرور بأنه يجب الالتزام بها وليس فيها حرية اختيار .. ويتقبلون ذلك .. بل ويبررونه من باب صلاح المجتمع .. ​إلا مع أوامر الله .. ​فيجعلون نشر الفسق اختياري .. وإتاحة أماكنه حرية .. ونشر مظاهره .. شكلا من أشكال التحضر والتقدم والانفتاح ..!
Comment · MSA · ANTI stance · NEGATIVE sentiment · facebook
#15
EN
mind your own business. Who are you to judge my hijab, my look, or my appearance? In your ignorance, you couldn't even tell it's an AI image. The country isn't just for us; delegations from all countries, not all Muslim, are visiting. Stop being stupid. How can you attract these countries? Someone singing is just a performance for foreigners visiting for industry and trade. If you don't like it, don't attend; why do you even care about such an event?
AR
إلك بأهل بيتك مين انت لتقييم حجابي ولا شكلي ولا ظهوري من جهلك ما قدرت تعرف انها صوره بالذكاء الاصطناعي حتى واي البلد مو بس النا بدك تفهما فهما ما بدك هي مشكلتك جايه وفود من كل الدول ومو كل الدول مسلمه حاج غباء كيف بدك تستقطب كل هالدول فجّار وفسّاق واحد ماسك مايك عميغني قدود فاسق شو شايفه هيفا لابس مكشوف وعميغريكن هدول عروض للاجانب اللي عميزورو البلد وحابين يعملو شي مفيد صناعه تجاره وات ايفر ما عاجبك لا تحضر انت شو دخلك اصلا بهيك فعاليه
Comment · Levantine · PRO stance · POSITIVE sentiment · facebook
#16
EN
Luqman al-Shami: First, the two girls were young, not professional singers according to Sahih Bukhari. Second, they sang songs from the Day of Bu'ath (pre-Islamic war), focusing on heroism and courage, not love or indecent lyrics. Third, while instruments are generally forbidden, Abu Bakr mistakenly thought their voices fell under that ruling. Fourth, they used a tambourine, not a flute. Fifth, the Prophet overlooked it because it was an Eid holiday, making such entertainment permissible.
AR
أولاً - الجاريتان صغيرتان غير مكلفتان وليستا بمغنيتين حسب ما ورد في صحيح بخاري أي غير ممتهنتين للغناء - ثانياً - كانتا تغنيان الأغاني التي غنيت بيوم بعاث ( حرب بين الأوس والخزرج قبل الإسلام ) أي أغاني عن الحرب والبطولة والشجاعة وليست أغاني حب وهيام و ألفاظ خادشة للحياء - ثالثاً - الأصل في الدين هو تحريم المعازف والمزامير وظن أبو بكر أن صوتهما يدخل في حكم المزامير فأنكر عليهما ذلك - رابعاً - كانتا تضربان على الدف وليس مزمار - خامساً - قد غض رسول الله صلى الله عليه وسلم الطرف عنهما لأنه كان يوم عيد وغنائهما هذا على الهيئة الموصوفة أعلاه من اللهو المباح في العيد
Comment · MSA · CONDITIONAL stance toward Permissibility of music and singing in Islam · NEUTRAL sentiment · facebook
#17
EN
The text discusses the impact of sins and disobedience, citing the Quran and scholars Ibn al-Qayyim and Ibn Baz. It argues that disobedience destroys blessings and that the spread of music and entertainment in society is a primary cause for the loss of blessings, the ruin of the state, and the onset of chaos and trials.
AR
أثر الذنوب والمعاصي قال اللّه تعالى: *(ظَهَرَ الْفَسَادُ فِي الْبَرِّ وَالْبَحْرِ بِمَا كَسَبَتْ أَيْدِي النَّاسِ لِيُذِيقَهُم بَعْضَ الَّذِي عَمِلُوا لَعَلَّهُمْ يَرْجِعُونَ)* الروم:41 "المعاصي نار النِّعَـم" قال الإمام ابن القيّم رحمه اللّٰه: ما حرس العبد نعمة اللّٰه تعالى عليه بمثل شڪرها، و لا عرّضها للزّوال بمثل العمل فيها بمعاصي اللّٰه. بدائع الفوائد ٢٤٣/٢ و قال رحمه اللّٰه: "المعاصي نار النعم ، تأڪلها ڪما تأڪل النار الحطب". طريق الهجرتين ٤٩٥ و قال أيضا رحمه اللّه: "لا تزال الذنوب تزيل النعم، نعمة نعمة حتى تسلب النعم ڪلها" طريق الهجرتين ٢٧١/١ قال الإمام ابن باز : و قد عَلِمَ كُـلُّ ذِي بَصيرةً وعِلم بأحوال الناس أنَّ : فشو الغنـــــاء والملاهي في المجتمع من أعظم الأسباب لزوال النِّعم وحُلول النّقم و خراب الدولة و زوال الملك و كثرة الفوضى والتباس الأمور.
Comment · MSA · ANTI stance · NEGATIVE sentiment · facebook
#18
EN
your response is respectful. I will answer you: Syria contains all religions and sects; what doesn't suit you may suit others. Take Saudi Arabia as an example; it has festivals without losing its Islamic identity. Why shouldn't we respect all components here? At the Damascus International Fair, there are religious lectures by the Ministry of Awqaf alongside artistic events by the Ministry of Tourism and Culture. This diversity is beautiful. The fair remains one of the most important in the Middle East, which is a point of pride and showcases a diverse Syria.
AR
ردك محترم وانت واضح انك محترم رح جاوبك سوريا فيها من كل الديانات والمذاهب ليس بالضرورة انه اللي مايناسبك انو مايناسب حدا تاني والعكس تماما طيب لناخذ مثال السعودية بلد الحرمين بتوقع ماحدا بزاود على أنها قبلة المسلمين فيها مهرجانات واحتفالات واكيد بتعرفها بدون ماتاثر على هويتها الإسلامية ومازالت فيها الكعبة وبيت الله الحرام والأمور ماشية بلا تعصب ولا تشدد بالعكس تماما حاليا التعصب والتشدد الأعمى لامكان له فيها ليش مثلا عنا مانراعي كل المكونات واهتماماتهم وعقائدهم مثلا حاليا ب[name] هناك جناح لوزارة الأوقاف وتقام فيه محاضرات وندوات دينية بالتزامن مع فعاليات فنية لوزارة السياحة والثقافة طيب هذا التنوع جميل والاختيار بالنهاية للشخص نفسو مافيك تلزم حدا يروح يحضر محاضرة دينية بنفس الوقت ما فيك تلزم حدا يحضر حفلة وهيك الأمور بتكون تمام والهدف النهائي مافي إلغاء لأي مكون مع الأخذ بعين الاعتبار [name] كان ومازال من اهم المعارض بالشرق الأوسط إن لم يكن بالعالم وهالشي فخر للبلد ومنير للتعريف بسوريا …
Comment · Levantine · PRO stance · POSITIVE sentiment · facebook
#19
EN
the revolution rose against injustice and tyranny. It rose without sectarianism; our country has multiple sects and religions, and they have the right to attend the ceremony. Do not attribute the revolution to religion, as its goal was to overthrow the tyrant and tyranny and ensure freedom of opinion—it wasn't religious. It started in mosques because that's where people gathered, not because the goal was religious. Do not attribute the revolution to Wahhabism or religious fanaticism, because the Sufis were the first to rise, and you completed it. Enough already; we emigrated from our countries for 15 years to live as we wish, not for you to come and impose your religion on us.
AR
الثوره طلعت ضد الظلم والاستبداد الثوره طلعت بدون طائفية وفي عنا بالبلد طوائف متعددة واديان متعددة من حقهن يحضرو الحفل لا تنسب الثورة للدين لانو هدف الثوره كان إسقاط الطاغيه والاستبداد وحريه الرأي ماكان هدفها ديني. طلعت الثوره من المساجد لانو اساسا كانت التجمعات بالمساجد مو لانو هدفها ديني. لا تنسب الثوره للوهابيه والتعصب الديني لانو أول مين طلع بالثوره هنن الصوفيه وانتو كملتوها. حاج بقاله هاجرنا من بلادنا ١٥ سنه مشان نعيش متل مابدنا مو مشان تجو تفرضو علينا دينكن
Comment · Levantine · PRO stance toward Pluralism and inclusivity in Syrian cultural events · NEUTRAL sentiment · facebook
#20
EN
May God curse your deeds and thwart your goals. These works are merely an extension of the defunct regime; you have failed the nation and oppressed the poor. Ahmed al-Sharaa, wake up; an entire nation is your responsibility. You are repeating the scenarios of Sultan al-Atrash and Saleh al-Ali. Do not be a tool for others. Return to the path of truth and purge your inner circle.
AR
قبح الله عملكم . و أفشل مرادكم و أبدلكم بقوم يفقهون بئس ما تصنعون و بئس ما تقررون و الله ما هذه الأعمال إلا امتداد للبائد . خذلتم الأمة و وقهرتهم فقيرنا و المقهور . أي عبث هذا من هؤلاء لسنا منهم و ليسوا منا المصير محتوم أذهب الله ريحكم فانتظروا وعد الله في المفسدين . يا أحمد الشرع دون لقب استيقظ اليوم في رقبتك أمة بأكملها لن تطيق السؤال غداً إنك ميت و إننا ميتون . سيناريو يتكرر من صنع سلطان الأطرش و صالح العلي أنهم قادة الثورة قديما كشفت الأوراق اليوم و إن تمشي على نفس النهج . الايام تمر سريعاً لست بشامت بل أتألم و موجوع فلا تعجل على نفسك لا تكن أداة لعبور مرادهم ما اراه منك و الأيام قادمة لمن يعيش . أنت تؤسس لدولة الخلود و هذا محال لن تفلح و الفشل حليفك . عد لجادة الحق و اصلح بطانتك . من اسقط حقبة السبع عقود لن يفشل باسقاط حقبة الثلاث سنوات . من حالفك يوم النصر كان قبل اشهر يعيد تدوير بشار البائد . أنت رجل عادي لست نبياً و لا معصوم .
Comment · MSA · ANTI stance · NEGATIVE sentiment · facebook
02.E
Entity Signals
The three most-mentioned entities and their significance for the key findings.
Entity signals

125 mentions of Syria show that people focus on the event as a national symbol. The most-mentioned individual and the location receive positive sentiment, while 40 mentions of the Ministry of Culture show that users criticise the government body.

EntityTypeMentionsDominant Sentiment
سورياLocation125Positive
Person_1Person49Positive
وزارة الثقافةOrganization40Negative
03
Analysis
What the data shows across sentiment, stance, themes, time, audience, and platform.
03.1
Sentiment
How people feel about this subject and what is driving that feeling.
Mixed sentiment toward the 63rd Damascus International Fair -- 35% negative, driven by real concerns in this conversation that need addressing.
  • Negative tone is elevated -- monitor closely for escalation.

% of all analysed items · sentiment toward the subject

neutral 47% negative 35% positive 17%
neutral
47%
1102
negative
35%
822
positive
17%
392
What is driving sentiment toward the 63rd Damascus International Fair

47% of the analysed items (comments) carry a neutral sentiment because most people are not talking about the fair. Users instead focus on personal disputes, theological debates about music and faith, and reports of landmine casualties. Only one account mentions the event to report a lost wallet.

03.2
Stance Distribution
How people are positioned toward this subject -- and what they are directing that stance at.
Contested ground -- 59% of stanced items are ANTI (33% of all items; 56% of items expressed a clear stance).

% of all analysed items · polarity toward the subject

ANTI 33% PRO 17% NEUTRAL 4% CONDITIONAL 2% MIXED 1%
ANTI
33%
764
PRO
17%
388
NEUTRAL
4%
101
CONDITIONAL
2%
35
MIXED
1%
19

Bars are percentages of all 2,332 analysed items. 1,307 of them (56%) recorded a stance toward the subject; the remaining 44% recorded none. Among those, 59% are ANTI and 30% PRO.

PRO voices

17% of the analysed items (comments) carry a PRO stance. These users support the cultural programming of the 63rd Damascus International Fair, specifically the hosting of concerts by artists like Marwan Khoury. They argue that these events provide necessary joy and recovery for people in Damascus and describe the fair's organization as a tremendous effort.

ANTI voices

33% of the analysed items (comments) carry an ANTI stance. These people argue that the 63rd Damascus International Fair and its cultural programming are a waste of money and an act of hypocrisy while the population suffers from hunger. Some users describe the music and singing as immorality and a sin, while others call the event organization a terrible failure.

What stance is directed at

Stances are spread across multiple targets: subject 56%, person 22%, concept 10%. Each percentage represents the share of all items directed at that target (items may target more than one).

% of items · category of the stance target

subject
56%
1307
person
22%
501
concept
10%
238
organization
5%
108
Media Content
<1%
7
location
<1%
7
platform
<1%
6
policy
<1%
5
other
<1%
4
03.3
Signal Categories
How items score against fixed analytical categories -- properties of the conversation such as counter-argument, reaction strength or escalation language. These are categories of signal, not subjects of discussion.
"Counter Narratives" is the strongest signal, present in 61% of items.

% of items · signal category (one item may carry several)

Counter Narratives
61%
1424
Counter Narratives — Arguments made against the main claim.

61% of the analysed items (comments) contain counter-narratives (arguments made against the subject). Most people in this signal category argue that the cultural programming and concerts are sins that violate Islamic values. Some users claim the event is a waste of public funds and an insult to the sacrifices made by the Syrian people.

Fragmented Discourse

Posts in this signal category lack a central focus on the fair. Some users discuss unrelated topics like studying or administrative structures, while one account argues that certain groups pollute public spaces and should not hold concerts.

03.4
Temporal
How the conversation has moved over time.
0 880 1760 2026 W35 2026 W36 PositiveNeutralNegative
WeekVolumeSentiment
2026-W35176018%↑ 35%↓
2026-W3656915%↑ 37%↓
Timeline interpretation

Activity peaked in 2026-W35 with 1,760 analysed items (comments) following the announcement of concerts at the 63rd Damascus International Fair. Conversation is now falling. The focus remains on the conflict between those who welcome art and those who argue that such events are inappropriate during economic hardship.

Week-over-week velocity

 ·  2026-W36 sharpest drop -67.7%

WeekVolumeChange
2026-W36569▼ 67.7%
03.5
Language & Dialect
Which language and dialect communities are most active in this conversation.
Levantine is the primary language variety at 56% -- a strong signal of where your core audience is located.

% of items · language, or Arabic dialect where the text is Arabic

Levantine
56%
1298
MSA
35%
826
Egyptian
2%
47
Gulf
1%
25
English
1%
20
What the dialect breakdown reveals

56% of the analysed items (comments) use Levantine Arabic and 35% use Modern Standard Arabic (the formal version of the language). This shows the conversation is driven primarily by people in the Syria-Iraq-Jordan region and those using formal language for news or official updates. 43% of MSA items are negative, which is more than double the 20% of Gulf-dialect items that are negative.

03.6
Narrative Mapping
The frames and storylines being used to discuss this subject.
"Controversy" is the dominant frame at 56% of items -- this is how the audience is choosing to present the subject.

% of items · narrative frame used (one item may use multiple)

controversy
56%
1296
Fragmented Discourse
25%
584
consensus
7%
158
Settled Narrative
4%
93
Emerging Trend
2%
52
Breaking News
0%
1
Narrative framing analysis

The discourse is dominated by a clash between religious conservatism and secular cultural expression, with a heavy emphasis on moral condemnation. This pattern reveals a strategy of framing the event not as a trade fair, but as a site of spiritual and social transgression, leading to high levels of polarization.

Frame descriptions

controversyThis frame appears in 56% of items, manifesting as intense debates over the morality of public entertainment and the role of the state in promoting culture.
fragmented discourseThis frame appears in 25% of items, manifesting as disconnected arguments where users pivot from the event to unrelated theological debates or personal grievances.
consensusThis frame appears in 7% of items, manifesting as a small minority of users agreeing on the general right to artistic expression.
settled narrativeThis frame appears in 4% of items, manifesting as established views regarding the socio economic priorities of the region.
emerging trendThis frame appears in 2% of items, manifesting as early signs of shifting public opinion regarding the necessity of international events.
breaking newsThis frame appears in 0% of items, manifesting as the immediate reporting of event updates or official announcements.
03.7
Platform Breakdown
Where the conversation is happening and how it differs by platform.
facebook accounts for 100% of the conversation -- it is the primary channel and should receive disproportionate attention.

% of items with a known platform · where the item appeared

facebook
100%
2332
Platform context

100% of the analysed items (comments) come from Facebook. This concentration suggests the conversation reaches a broad, general audience rather than a niche group of specialists. Because only one platform is present, there are no differences in tone or content across different services.

03.8
Counter-Narratives
Opposing voices and the frames they use -- brief identification.
What the opposition is saying

Opposition is primarily driven by a large cluster focused on Controversy, where 557 distinct voices argue that the fair's cultural programming is morally degenerate and religiously forbidden. While a small Fragmented Discourse cluster exists, the dominant framing characterizes the event as an affront to Islamic values and a waste of resources. The discourse is largely coherent, centering on religious condemnation and institutional failure.

2 qualifying counter-narrative cluster(s) -- each meets the spec's 3-element rule (≥2 distinct voices, ≥3 items, shared framing).

FrameItemsVoicesRelated Frames
controversy745557controversy, Fragmented Discourse
Fragmented Discourse1918Fragmented Discourse
03.9
Voices & Influence
The accounts driving this conversation -- who they are and how they are connected.
Voice analysis

Three of the five most influential accounts carry an ANTI stance (arguments against the subject). These accounts express negative or neutral sentiment. One influential account carries a PRO stance (arguments in favour of the subject) and expresses positive sentiment. All five top accounts are of an unknown account type.

AccountPlatformPostsEngagementShare of Voice ⓘStance
Voice_1facebook128513.5% --
Voice_2facebook328213.4%PRO
Voice_3facebook227813.2%ANTI
Voice_4facebook722310.6%ANTI
Voice_5facebook221410.1%ANTI
Voice_6facebook921210.0%PRO
Voice_7facebook21728.2%PRO
Voice_8facebook41587.5%ANTI
Voice_9facebook51577.4%PRO
Voice_10facebook11296.1%ANTI

Share of Voice: each account's engagement as a percentage of total engagement across all tracked accounts in this dataset. Engagement = likes + replies + shares.

03.10
Entity Detection
Named people, organisations, policies, concepts, and other entities appearing in the conversation.
Entity analysis

Syria and Marwan Khoury draw the most attention, with 125 and 49 mentions respectively. Several entities share a positive dominant sentiment, including Syria, Marwan Khoury, and the Damascus International Fair. Other entities share a negative dominant sentiment, such as the Ministry of Culture and several individuals. These mentions show the conversation focuses on both the location and the specific performers at the event.

سوريا dominates by volume. Person_2 carries the most opposition. سوريا has the broadest platform spread.

EntityTypeMentionsDominant SentimentDominant Stance
سورياLocation125PositiveNEUTRAL
Person_1Person49PositivePRO
وزارة الثقافةOrganization40NegativePRO
معرض دمشق الدوليOrganization39PositiveNEUTRAL
الشامLocation32NegativeNEUTRAL
Person_2Person32NegativeANTI
Person_3Person32NegativeANTI
Person_4Person29NegativeANTI
Person_5Person28NegativeANTI
دمشقLocation26NegativeNEUTRAL
03.11
Discourse Map
How discourse around this topic is structured -- its arc, frames, and evolution.
03.11.1
Narrative Arc
How the dominant narrative around this topic evolved -- where it started, what shifted it, and where it stands now.
Narrative arc

The conversation about the 63rd Damascus International Fair peaked in the first week (2026-W35) with 1,760 analysed items (comments). Interest dropped by 68% in the second week (2026-W36) as the volume fell to 569 analysed items (comments). Sentiment remained stable across this period with no shift greater than 20 points. This rapid decline in volume shows the discourse was a short-term reaction to the event rather than a lasting debate.

Window: 2026-W35 → 2026-W36 (6 days). Peak: 2026-W35 (1760 items). Open: 1760 → close: 569.

03.11.2
Top Framings
The dominant framings used to discuss this topic.
FrameItems% of dataset
Controversy129655.6%
Fragmented Discourse58425.0%
Consensus1586.8%
03.11.3
Counter-Narratives
Opposing voices and the frames they use, characterised in depth.
Counter-narrative landscape

Opposition is primarily driven by a large cluster focused on Controversy, where 557 distinct voices argue that the fair's cultural programming is morally degenerate and religiously forbidden. While a small Fragmented Discourse cluster exists, the dominant framing characterizes the event as an affront to Islamic values and a waste of resources. The discourse is largely coherent, centering on religious condemnation and institutional failure.

FrameItemsVoicesCo-occurring frames
controversy745557controversy, fragmented_discourse
fragmented_discourse1918fragmented_discourse
03.11.4
Discourse Cascade
How a frame originating in one community or platform propagated to others over time.
Discourse cascade

Individual accounts on Facebook started all frames (how people present a topic) on 27 and 28 August 2026. These accounts introduced the Controversy, Fragmented Discourse, Consensus, Emerging Trend, and Settled Narrative frames. Every frame remained confined to Facebook. The discourse has stalled on a single platform.

04
Risk & Signals
Signals that may require a response, ranked by severity.
Opposition Pattern

The opposition is classified as a mixed category because the High Authenticity Risk level indicates partial coordination signals despite the presence of genuine religious and cultural objections.

Risk context

The authenticity risk for this conversation is high. The client should monitor for coordinated inauthentic behaviour (fake accounts acting in concert) and direct incitement to violence.

04.1
Risk Signals
Patterns in the data that represent potential reputational, narrative, or engagement risks.
HIGH Severity
Authenticity risk: 4 coordination signals detected
The coordinated-signals scanner found 4 pattern(s) consistent with inauthentic or coordinated amplification (risk level: HIGH). These may include duplicate content, burst-posting windows, or near-identical posts from distinct accounts.
Investigate the flagged coordination patterns manually; consider running a bot-detection pass on the accounts involved.
04.2
Opposition Signals
Sample content expressing an ANTI stance -- what the opposition is saying and where.

764 items carry an ANTI stance (32.8% of dataset). Samples below:

Content SamplePlatform
ما يُسَمَّىٰ "الفن" وَ"الفرح" (بهذه الصور).. هو مُخالف للشريعة.. رب العالمين تعمَّدَ تزيين وتحبيب الفن فينا، ثم يطالبنا بمقاومته.. لأن الغرض من هذه الدنيا هو "مقاومة الرغبة". قال تعالى: {إنا جعلنا ما على الأرض زينةً لها لنبلوهم أيّfacebook
حتى ولو 100% من المسلمين بيستمعوا للأغاني بمَن فيهم العبد الفقير (وأنا أقلهم).. هذا لا يجعل من الأغاني مباحةfacebook
ومين ضدك بهالكلام؟ نحنا ضد الترفيه الذي فيه الأمور الآتية: الاختلاط غير المبرر. التبرج الشديد. الموسيقا(خاصةً الصاخبة منها). الكلمات التي فيها مخالفة للعقيدة(مثال: هناك أغنية لكاظم الساهر فيها هذا النص "أنا رجلٌ، بلا قَدَرٍ".. وأناfacebook
اول شي ضبو الاطفال المشردين بالشوارع وطعموا الفقرا واهتموا بالمشافي والصحة والتعليم بعدين احكو بلاغاني هههههههههههههfacebook
حتى ولو عملنا هيك، ما رح يعجبك.. لأنك بتكره شريعة رب العالمين، مو قصة مشردين وجوعَىٰ وفقراءfacebook
04.3
Authenticity Assessment
Whether this conversation shows signs of coordinated inauthentic behaviour -- bot amplification, duplicate content campaigns, or organised posting.
HIGH RISK

4 signal(s) detected across 2332 items.

MEDIUM
1 account(s) posted the same message repeatedly -- worst case: 8 near-identical posts from one account.
MEDIUM
6 piece(s) of identical text shared by 14 accounts -- worst case: 3 accounts sharing the same post.
MEDIUM
1 near-identical template(s) detected across 2 accounts.
HIGH
130 burst window(s) detected where ≥3 distinct accounts posted within 30 minutes. Largest burst: 45 accounts at 2026-08-30T08:37.

Context: dataset averages 16.2 items/hour across the collection window (6 days).

Authenticity assessment

High levels of coordinated activity suggest this conversation is not organic. 130 bursts occurred where at least three different accounts posted within 30 minutes, including one peak of 45 accounts. 14 accounts shared six identical pieces of text, and one account posted the same message eight times. The client should monitor for further burst posting (groups of accounts posting simultaneously) to determine if a campaign is attempting to manipulate the conversation.

04.4
Counter-Narrative Risk
Characterisation of opposition and counter-narratives -- what the opposition is saying and how organised it appears.
Counter-narrative characterisation

Opposition is primarily driven by a large cluster focused on Controversy, where 557 distinct voices argue that the fair's cultural programming is morally degenerate and religiously forbidden. While a small Fragmented Discourse cluster exists, the dominant framing characterizes the event as an affront to Islamic values and a waste of resources. The discourse is largely coherent, centering on religious condemnation and institutional failure.

Counter-Narrative ClusterItemsVoices
controversy745557
Fragmented Discourse1918
05
Conclusions
What the data means for the client and what to prioritise.
05.SC
Strategic Conclusion
The single most important thing this analysis tells the client to do.
Key Takeaway

Prioritize the monitoring of coordinated inauthentic behavior and incitement within this dataset, as the authenticity risk is rated High and 56% of items are framed through Controversy.

Strategic conclusion

Focus verification efforts on the 33% of the analysed items (comments) that are opposed to the 63rd Damascus International Fair, specifically where Counter Narratives—which appear in 61% of the dataset—transition from political or economic criticism to targeted sectarian insults and religious condemnation. Track the specific patterns of the 58% of items that took a stance and were opposed to the event, as these commenters frequently use Levantine dialect to amplify hostility toward organizers and attendees. Measure whether the high prevalence of Counter Narratives correlates with the 60% opposition rate seen among the 969 stanced items from the معرض دمشق الدولي source. Maintain a strict watch on the 821 items with negative sentiment to identify if specific clusters are driving the surge in aggressive rhetoric.

05.1
Actionable Recommendations
Specific steps the client can take, in order of priority.
R-001
Short-termEngage directly with the "controversy" framing

56% of content uses a "controversy" frame -- this is how the audience is interpreting the subject. Secondary frames are "Fragmented Discourse" (25%), "consensus" (7%). Meet the audience in the interpretive frame they are already using, increasing message credibility and reducing friction.

R-002
ImmediateUnderstand what is driving the oppositional stance

33% of conversation expresses an oppositional stance -- a meaningful segment of the audience. The dominant framing is "controversy" -- note how much of the objection is carried by it. A clearer account of the opposition and what would change it, without taking a position on the subject.

R-003
Short-termTailor communications for the Levantine audience

56% of this conversation is in Levantine -- the audience is not a pan-Arab monolith. Build credibility and trust with the dominant audience segment by communicating in the voice they actually use.

R-004
ImmediateAlert on shifts in the conversation, in either direction

33% of the conversation is oppositional -- a change in volume or tone on either side would be the first sign the discourse is moving. Early sight of a change in the conversation, and of any content that presents a risk to people rather than to a reputation.

05.AB
Actionable Brief
A one-page prioritised summary for decision-makers.
Situation

Analysis of 2,317 comments under 15 posts from the Damascus International Fair and Syrian Ministry of Culture pages (Aug 27 to Sep 1, 2026) shows a predominantly critical audience, with 58% of items that took a stance opposing the 63rd Damascus International Fair. Negative sentiment is most pronounced among MSA speakers (359 negative items) and Levantine speakers (436 negative items), while 56% of the overall discourse is framed around controversy.

Priority watch items
  • High authenticity risk indicated by 4 detected coordination signals among commenters.
  • The prevalence of counter narratives, which appear in 61% of the analysed items (comments).
  • The disparity in opposition levels between the Fair's own page (60% of stanced items) and the Ministry of Culture page (52% of stanced items).
  • The high volume of negative sentiment specifically within MSA-dialect comments (359 items).
Recommended actions
  1. Investigate the 4 coordination signals to determine the nature of the inauthentic behavior and its impact on the conversation integrity. -- immediate
  2. Monitor the evolution of counter narratives to identify specific triggers for the 56% controversy framing. -- within 2 weeks
  3. Compare the sentiment of these specific commenters against broader datasets to verify if this audience is an outlier in its opposition to the event. -- next quarter
G
Glossary & Methodology
Definitions of every analytical term used in this report, and a plain-English description of how the analysis was produced.

Term Definitions

Sentiment
Whether a post expresses a positive, negative, neutral, or mixed emotional tone toward the subject or the topic it discusses. Classified per item by the analysis model. Values: Positive · Negative · Neutral · Mixed.
Stance
Whether the author of a post supports, opposes, or takes no position on the subject of this analysis. Unlike sentiment (which measures tone), stance measures alignment. A post can be emotionally negative but still PRO (e.g. "this is terrible -- we must defend it"). Values: PRO · ANTI · NEUTRAL · CONDITIONAL · MIXED.
Stance Object
The specific entity, person, policy, or concept the stance is directed at. When a post takes a stance toward something other than the main subject -- for example, "ANTI: Gulf countries" -- the target is shown alongside the polarity label in verbatim quotes.
Frame / Framing
The rhetorical technique or lens used to present an argument or piece of information. Common frames include Emotional Appeal (appeals to feelings), Appeal to Authority (citing experts or institutions), Moral Framing (good vs evil), and Conspiracy Framing (suggesting hidden agendas). Framing analysis reveals how an idea is packaged, not just what is said.
Theme
The main topic or subject matter the post discusses -- the what, as distinct from framing (the how). Themes are inferred by the model from post content and grouped to show which topics dominate the conversation.
Dialect
The Arabic regional variety detected in each post. Arabic is a pluricentric language with major spoken varieties including Egyptian, Gulf, Levantine (Syrian/Lebanese), Maghrebi (North African), Iraqi, and Modern Standard Arabic (MSA/Fusha). Dialect distribution reveals the geographic and demographic composition of the audience.
Confidence
A score from 0 to 1 indicating how certain the analysis model is about each classification it produces. A score of 1.0 means the model assigns full certainty; 0.5 means it is uncertain between two categories. Confidence is self-reported by the language model -- it reflects the model's own estimate of its accuracy on a given item, not an externally validated accuracy measure. Average confidence across the dataset is shown in the report header. High confidence means a score ≥ 0.80. Results with low confidence (below 0.60) should be treated as indicative only.
Engagement
The total number of interactions a post received -- typically the sum of likes, shares, comments, and reactions depending on the platform. Engagement-weighted sentiment re-calculates the sentiment distribution using each post's engagement as its weight, so a single viral post with 50,000 reactions counts proportionally more than a post with 2 reactions.
Authenticity / Burst
A burst is a sharp spike in posting volume over a short time window that deviates significantly from the baseline rate. Bursts can be organic (a news event triggers mass reaction) or inauthentic (coordinated accounts post simultaneously). The authenticity assessment flags bursts, checks for account repetition patterns, and estimates whether coordination is likely -- but does not definitively prove it.

Analytical Methodology

1. Data Extraction
Raw content is collected from the source (social media APIs, scraped feeds, or uploaded datasets). Each item is extracted into a structured record containing text, author, timestamp, and platform metadata.
2. Per-Item Classification
Each item is sent individually to a large language model (LLM) with a structured prompt. The model returns sentiment, stance (with target), dialect, themes, and framing -- one classification per item. A self-reported confidence score (0-1) is included for each dimension.
3. Aggregation
Individual classifications are aggregated into distributions (e.g. % negative), cross-tabs (e.g. Egyptian-dialect posts by sentiment), entity tables, temporal trend buckets, and engagement-weighted variants. All arithmetic here is pure Python -- no LLM involvement.
4. Synthesis
A second LLM pass reads the aggregate statistics and a sample of representative posts and writes analytical narratives for each section of the report. The synthesiser is given strict data-fidelity rules: it must cite exact figures from the aggregation stage and must not invent percentages.
5. Report Generation
The renderer combines the aggregated statistics, charts, and synthesis narratives into this HTML report. All percentage figures in charts and prose are derived from the same aggregation data to ensure consistency.
A NOTE ON ACCURACY
LLM-based classification achieves high accuracy on Arabic social media text (typically 85-92% agreement with human coders on sentiment and stance for well-resourced dialects). Performance is lower for rare dialects, heavily sarcastic content, and ambiguous short texts. Confidence scores below 0.60 on any single item should be treated as indicative. Aggregate distributions (based on hundreds or thousands of items) are substantially more reliable than any individual classification.